MDS BLOG

HOW TO EQUIP A BASIC WEBSITE TO MAKE MONEY AND RUN ITSELF.

These days it’s easy to read different articles concerning the relationship between websites appearance and how it can make money. Actually the proponents of such ideas are right and believe it or not they are right with that school of thought. But another school of thought is of the view that instead of making a website look too flashy or using sophisticated programmings to achieve nothing in a website, a simple website that is focused and well equipped can generate traffic and make money for its owner.

BASIC WEBSITE:

A basic website can comprise of one or many pages of focused contents and other relevant materials that contributes in positive ways to its image as a web page.

It is now a frequent occurrence that when you open some websites these days you are taken through a series of flash images which makes sense and sometimes does not make sense to the viewer. Infact some viewers find too many flash ridden websites too annoying and tend to leave the site immediately. The saying goes that a greater number of the internet public are fast aligning themselves to flash ridden websites these days but also the truth is the fact that people like to be very traditional about things. No matter how they tend to adapt to new innovations , they also usually want to carry along their old traditions.

Most people commend flashy looking websites positively but would rather go straight to a web page that is content rich and sends the message immediately it is opened by the viewer. People and not only people but search engines also still prefer  content rich websites and tend to index and present them to search results easily.

The view of many but not all is that a basic website should have the following characteristics.

• A well focused contents
• Very easy to navigate
• Connected to a database if need be
• Validated HTML/CSS
• Meet accessibility standards

Then other minor issues should be taken care of also (i.e removing dead links etc etc)

EQUIPPING YOUR SIMPLE WEBSITE TO MAKE MONEY.

If you have got a website that meets the standards lined up above then making money with your website is sort of easy. It all depends on what your site offers or what purpose is your site meant for.

Some sites are built to make money directly while some are built to make money indirectly, If you offer direct goods and services to people on your site then your income can be considered as direct and when you sell goods and services or publish advertisements for third parties then your income is indirect because you will be paid by the third parties according to your agreement with them.

Your site can also be equipped to make both direct and indirect money. It’s common these days to see sites that offer direct goods and services and then at the same time offer third party materials on their sites.

No matter what everything points down to the word “TRAFFIC”. The number of genuine visitors that come to your site matters a lot if your site income is direct or indirect. This is the major thing every site owner should work on and continue to work on for as long as the site lives. It’s not a thing to relax about.

Another issue is the fact that when your site income is mostly from third party sources, then it’s better to  know where to place the third party materials on your site. Visitors tend to get annoyed with pages ridden with affiliate links or banners and this alone can make them leave your site without spending time .

Try to place those materials in sections of your site that are visible but also makes the content visible and relevant to each other. Google and other advertising companies does this automatically. Their advertisings displayed on your site somehow matches the contents of your site. Also try as much as possible to have a good and brief review of any third party material you are posting on your web page if your source of income is through third party marketing usually known as “affiliate marketing”.

If you offer direct services, let your best products and services appear clear and well explained to the visitors and the issue of “EXCELLENT CUSTOMER SERVICE” is something to watch out for.

So let us summarise the issue of equiiping a basic website to make money here below

• Make your site simple and straight to point
• Look into the issue of maintaning a good genuine traffic to your site
• Make sure your third party materials meant for income are posted at strategic places on your site but you must be careful not to disturb visitors easy navigation of the site.
• A brief and good review of third party materials posted on your site is very good for sales.
• Be ready to provide a great customer service assistance.

SUMMARY

The issue of making money with a simple website is possible and had always been possible as websites are judged mostly by the messages it sends across and not how flashy they are. A flashy looking site can attract but may not deliver if the sites message is not in order or designed to reach any visitor easily.

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BEGINNING ONLINE

(This article is focused basically on how to start online as an entrepreneur and the possible tools you should carry with you..)

No matter how we look at the number of people participating online today , the issue remains that we have a lot of people online still looking for directions or looking for where to belong online. There are the normal net browsers and there are also net browsers with the intention of making a living out of the net. There are  lots of people both in the online world and outside the online world wondering about this phenomenon of making money online or being an online enterprenuer. But I would tell those people not to worry as I have made out a little time to answer some little questions that might be disturbing them .

WHERE DO I START ONLINE?

Well for most novices , the most important thing to recognise here is the fact that since the 90s the internet  exploded and have quietly been added as part of our everyday life. Please note that it did not actually destroy other communication models but it actually complimented them in full. It gave them an alternative to expand their services and as such the internet is now seen as a necessity in communication but nonetheless, I still respect the people who have no knowledge of how it works and words like ‘I don’t need it’ are very much associated with them. I believe it’s a free world and every man is entitled to an opinion and why not, these days we  are living in a world where animal pets have their opinion too and must be respected. That shows the high level of human development being achieved today.

If you are a complete novice with computer and the internet, I will suggest you to just take some few hours in a day and get somebody to teach you how it works. If you don’t like it after a week of practicing then I would think you are a rare type. Once again I wish to consider and understand those that have their different reasons of not liking it . You are solely entitled to your own opinion.

Now lets assume you have practiced enough to help your way around the internet very well, it is better to start looking at the area of the net you like most and then try to discover more about it. Why I wrote the above was to call you back to the question “Where do I start online ? ”. Discovering an area of interest on the internet is the key to avoid being unnecessarily confused on how you can set yourself up online as an enterprenuer.

Please note that this article is not portraying the idea that you should confine yourself to one particular area of  interest online but rather it is a  stepping stone to pass you through discipline in an area of interest to you and will prepare you on how to handle other areas of interest.

WHAT IS THIS DISCIPLINARY PERIOD?

This is a period that involves full dedication, patience, serious research, consistency, decisiveness etc. It is also the period that would arm you with the right tools to handle your area of interest. You might be lost and asking why you have to go through all these huddles?, but don’t forget that anything that leads to anything good requires that you go through some bumpy roads unless you played a lottery once and won then you are really the lucky type. This is a period of apprenticeship and would mark your success or failure online as an entreprenuer so it’s better to have the experience first hand. The most important thing about this period of time you should understand is to “FIND YOURSELF A MENTOR”. Find some success stories in your area of interest and don’t worry about what people say, as long as there are some success stories in that field then it’s worth trying.

HOW DO I START MAKING MONEY ONLINE?

One of the biggest problems in this world of making money online is the fact that most online entreprenuers who fail are not really seasoned in their area of expertise and did not really go through this period of apprenticeship . Over and over again I have seen people who jumped into different aspects of making money online without really understanding the bottlenecks. If you are somebody used to forums or other communities online, it’s easy to see people spelling out their anger on not making money as an affiliate marketer or as an ad publisher or not recording any sales in their online stores. Majority of these problems come from the fact that they just jumped into the business model online without arming themselves very well. “If you visit a site that generates money does not mean that if you open that type of site immediately it will start generating money”. Infact, you may be really surprised that most sites you see looking flashy and well designed might not be generating anything compared to a one page of simple html design by an entreprenuer who did his homework very well.

Let us call you back to this line “how do I start making money online?”, it’s almost natural that you become a master of anything you have put in time and energy on. During your disciplinary period, there are usually two things most people do and that’s either quit or see the end of it. If you decided to see the end of it you would notice that there are some simple tricks not known to any novice in that area that you can easily work around your fingers and this can only be known by going through the process.

You must have heard of 16 yr olds that made thousands selling on ebay  etc. Do not be deceived, these little kids have identified their area of interest right from time, and had gone through the huddles earlier also. For some people it comes very easy and before you know it they are already in the game and for some people the huddles takes more longer but the truth is the fact that you must pass through it.

Passing through huddles in your chosen area would shape your way and give you the basic idea you need to guide you through and most of all it will give you the patience which is very vital in your success.

SUMMARY

It’s obvious that most online enterprenuers have jumped into some business models online without adequate research and have failed, rarely succeeded or strugging to keep up. Discovering an area of interest and passing through the disciplinary period would normally open your head up on the best possible ways to survive and manage an area of interest online.

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